You design a Business Intelligence (BI) solution by using SQL Server 2008. Your company processes all transaction data in a Point of Sale (POS) application. Based on the transaction data, you design a solution to predict the type of products a customer tends to purchase on a single visit.
You need to identify the appropriate algorithm to design the solution.
Which algorithm should you use?
A.
Clustering
B.
Naive Bayes
C.
Association Rules
D.
Time Series
Explanation:
Tip: "single visit" = "Association Rules"Microsoft Association Rules
The Microsoft Association Rules algorithm deals with items that have been formed into sets within the data. In the example here, we look at sets of products that were purchased by the same customer. The Business Intelligence Development Studio provides us with three viewers for examining these sets.